What Changed Since The NCAA Women’s Weight-Room Uproar? By Maggie Ryan One of the biggest stories from the 2021 women’s NCAA basketball tournament began with a TikTok and might end — possibly, hopefully — with lasting change. You might remember Oregon Ducks forward Sedona Prince’s video, which exposed the stark differences in the weight roomsavailable to men (a full-size gym) and women (a…
Tapping Into Potential of NCAA Women’s Basketball For the NCAA, Building the Business of Women’s Sports Starts With Basketball By David Berri Three days before the tipoff of the 2021 National Collegiate Athletic Association Women’s Basketball Tournament, University of Oregon star Sedona Prince posted a video on TikTok showing that the weight rooms provided to the men’s and women’s players in their…