Lauren Alaina Partners With Maurices To Honor Hometown Heroes By Cheryl Robinson Long gone are the days when it would be enough for an actor or singer to wow audiences on just a screen or stage. Now, it’s about their influencer status, what they stand for, what charities they support and what brands they engage with daily. Influencer marketing has…
In A Post-Pandemic World, Nadiah Wan Steers Growth At Malaysia’s TMC Life Sciences By Danielle Keeton-Olsen Nadiah Wan had been running TMC Life Sciences for a little over a year when the pandemic hit in early 2020. Virtually overnight, Malaysia’s borders slammed shut, cutting off international patients—a lucrative source of income for the Malaysia-listed hospital group—while domestic travel restrictions curtailed appointments…
Valuable Career Advice From Icelandic Women Energy Innovators By Joan Michelson Iceland is a small Arctic country with gorgeous hot springs, lush lands and harsh winters. It’s also an 85% renewable energy economy. There are several strategies Iceland has employed to get there that other countries that are also on the road to clean energy economies, including the United States, could adopt,…
The Emotional Process To Help Senior Leaders Make Better Decisions By Christine Michel Carter In our personal lives, we sometimes rely on our gut to make bold decisions. However, in the business world, depending on your gut is risky. In its 2022 Research Report, cloud-based software company Momentive (the parent company of SurveyMonkey) found that 32% of senior leaders rely on their…
How This Women’s Initiative Is Helping Small Business Owners By Melissa Houston Women are less likely to receive funding for their businesses. If they get funding, female entrepreneurs achieve as much success as male entrepreneurs, yet only 2.2% of women received VC funding in 2021. The Scotiabank Women Initiative has increased its commitment to funding women’s businesses to $10B by 2025. This initiative…
Tory Burch Encourages Women To ‘Embrace Ambition’ By Amy Shoenthal The Tory Burch Foundation hosted its annual Embrace Ambition Summit yesterday in New York City. The theme of this year’s Summit was “Confronting Stereotypes and Creating New Norms,” with the goal of fostering discussions about the state of women and work, mental health, inequities exacerbated by COVID, and the increasing role of social activism.…
The AI Leader Bringing More Latin American Women Into Tech By Amy Shoenthal Belén Sánchez Hidalgo, a senior data scientist at DataRobot, is passionate about getting more women into Artificial Intelligence and machine learning roles. That’s why she created WaiCAMP by DataRobot University, a scholarship-based seven week bootcamp-style course for women in Latin America to learn applied data science and AI-related skills.…
U.S. Bank and WNBA Partner with Project Destined By WNBA Los Angeles, CA, May 31, 2022 – U.S. Bank and the WNBA are teaming up with Project Destined to launch She’s Invested: Supporting Emerging Female Leaders, the first all-female program for the organization. The program will provide mentoring and financial education to women of color from Historically Black Colleges and Universities (HBCUs)…
Osmo’s Head Of Communications Creates A Legacy By Cheryl Robinson Storytelling in communications is imperative for a brand’s existence and longevity. It’s not just about sharing a company’s origins but bringing different brand elements to life through specific narrative tools. Good storytelling drives conversions and ROI. It’s been reported that if people love a brand story, 55% are more likely to buy…
Peloton’s Kendall Toole To Shift Perspectives on Mental Wellness By Amy Shoenthal Fitness instructors have historically been viewed as beacons of physical health. So it might be a bit unconventional to view them as a prolific voice in the mental health conversation as well. Peloton Instructor Kendall Toole has always been a mental health advocate after her own personal struggles and triumphs.…