Tag: Communication

Osmo’s Head Of Communications Creates A Legacy

Osmo’s Head Of Communications Creates A Legacy By Cheryl Robinson Storytelling in communications is imperative for a brand’s existence and longevity. It’s not just about sharing a company’s origins but bringing different brand elements to life through specific narrative tools. Good storytelling drives conversions and ROI. It’s been reported that if people love a brand story, 55% are more likely to buy…

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Telecoms Group Orange Introduces First Female CEO

Heydemann To Be First Female CEO of Telecoms Group Orange By Mathieu Rosemain Orange (ORAN.PA) on Friday, January 28, named Christel Heydemann its new chief executive, making her the first woman to lead France’s biggest telecoms operator amid a revamp of its governance. A former graduate of France’s elite engineering school Polytechnique, 47-year-old Heydemann will replace Stephane Richard from April 4 at the helm of…

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