Tag: Women in Business

How Mane Addicts Changed The Game For Hairstylists And Founders

How Mane Addicts Changed The Game For Hairstylists And Founders By Karin Eldor Jen Atkin’s platform Mane Addicts gives new meaning to the power of community, collaboration, creativity, and content. (Not to mention the saying, “Content is queen.”) Atkin famously documented her rise to celebrity hairstylist (with clients ranging from the Kardashians and Jenners to Chrissy Teigen) followed by entrepreneurship…

3 Lessons For CEOs & Founders Needing a Creative Breakthrough

3 Lessons For CEOs & Founders Needing a Creative Breakthrough By Kathy Caprino According to recent data and research, creativity has been ranked as a top skill for business success today. In a 2020 World Economic Forum “Future of Jobs Report,” creativity was rated highly as an important emerging skill across numerous countries. But very often, seasoned CEOs and leaders can rely too…

Osmo’s Head Of Communications Creates A Legacy

Osmo’s Head Of Communications Creates A Legacy By Cheryl Robinson Storytelling in communications is imperative for a brand’s existence and longevity. It’s not just about sharing a company’s origins but bringing different brand elements to life through specific narrative tools. Good storytelling drives conversions and ROI. It’s been reported that if people love a brand story, 55% are more likely to buy…

How Vanessa Dawson Leveraged Her Skills In The Garden Market

How Vanessa Dawson Leveraged Her Skills In The Garden Market By Geri Stengel The lawn and garden market is projected to reach $26.3 billion by 2020, according to Allied Market Research. Gardening can lift your spirits and help make you feel peaceful and content. Yet, something good for you mentally isn’t necessarily good for the environment. The non-organic chemicals in pesticides, herbicides, and fertilizers…

This Flex Exec Helps Women Find Their Voice

This Flex Exec Helps Women Find Their Voice By Meredith Somers A 2021 women’s leadership study from LeanIn.org and McKinsey & Co. found that American women held 41% of corporate management positions, and women continue to fight underrepresentation when it comes to board positions and CEO roles. They also face gender bias, harassment, and opposition to their management styles. Here’s…

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