Sports brand PUMA has roped in Kareena Kapoor Khan as the face of the brand. With this collaboration, the new ambassador has joined the league of personalities like Adriana Lima, Selena Gomez, Cara Delevingne, Sara Ali Khan, MC Mary Kom, and Dutee Chand to be associated with the brand. As part of the association, Khan will be seen promoting the…
One of the best ways to get better is to learn from the wisdom of others.
Can you guess what the key ingredient is for small business success? I know what you’re thinking. No, it’s not funding, and it’s not a business plan. It’s confidence. A fascinating new study by Kabbage revealed that entrepreneurs, specifically small business owners, are battling underconfidence. The research shows that the majority of small businesses believe their revenue growth underperforms their peers. Specifically, 60%…
So many people start their business because they have a hobby that they’ve fallen in love with. But just because we love something doesn’t mean it’s always going to be a good market fit. 42% of businesses fail due to “no market need” and this can be a very big hurdle for anyone looking to build a business from their…
By Caroline Castrillon The number of women-owned businesses increased nearly 3,000% since 1972 according to the “2018 State of Women-Owned Businesses Report” commissioned by American Express. Not only that but between 2017 and 2018 women started an average of 1,821 new businesses per day in the U.S. With women now making up a whopping 40% of new entrepreneurs, it’s clear that…
By Kate Lopaze Everyone—women, men, old, young—can use some guidance in their careers. Mentorship has long been established as a huge difference-maker, especially for people just starting out or people embarking on a new professional path. This level of support has proven especially beneficial for professional women, who do best when they’re able to get insight and advice from other…
It’s 7 pm at Swirl wine bar in the Faubourg St John neighborhood of New Orleans a wine tasting is underway. Some 300 different wines from all over the world, but with an emphasis on Italy and France, are stacked in wooden racks around the small but bustling wine bar-cum store. The Swirl staff circulate and discuss grape types, vintages…
In today’s business environment, love should trump fear every time when you’re dealing with young employees.
In business as in farming, a monoculture can be deadly. By taking these three steps, your company can grow the diverse leadership team it will need to thrive. While organizations have made great strides, they still have a long way to go. Women make up just 27% of S&P board members. Minorities held just 16% of seats in 2018, and it’s estimated…
Given that digital consumers spend upwards of two and a half hours on social media each day, it’s no wonder that businesses of all sizes are turning to social platforms to connect with their users. In fact, a well-rounded marketing strategy for any brand should involve a presence across all major social networks. But how do approach each unique site…
