Tag: tiktok

‘Skinimalism’ Is a TikTok Trend That Actually Makes Sense

‘Skinimalism’ Is a TikTok Trend That Actually Makes Sense These three steps may be all you need for healthy skin. By Mariana Lenharo Fact checked by Nick Blackmer Fast Facts Intricate skincare routines abound on social media and more products hit the shelves every day—but the key to healthy skin may be a pared down routine. Enter: “skinimalism”—the idea that, for many…

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TikTok’s “Skin Cycling” Trend For Exfoliation

TikTok’s “Skin Cycling” Trend For Exfoliation By Danielle Jackson What Is Skin Cycling? “Skin cycling is a deliberate and strategic way to bring your nighttime skincare routine to the next level,” says Dr. Whitney Bowe, NYC-based dermatologist and founder of Dr. Whitney Bowe Beauty. Dr. Bowe coined the practice of “skin cycling” in an effort to clear up the confusion surrounding ingredient…

TikTok’s Head Of Marketing Weaves Inclusivity Into The App

How TikTok’s Global Head Of Marketing Is Weaving Inclusivity Into The Platform By Amy Shoenthal It’s no exaggeration to say that TikTok is the fastest growing social media platform of all time. In September, the organization announced that it had surpassed one billion monthly active users, hitting that milestone years earlier than its Facebook and Instagram predecessors. In response, marketing…

Women Turn To TikTok For Health Information and OBGYNs Are There To Meet Them

By Katie Kindelan When Dr. Danielle Jones, a board-certified OBGYN, wants to talk about a women’s health issue, all she has to do is log onto TikTok and her message is heard. One recent video of Jones talking about period pain on the short-form, video-sharing app garnered more than 480,000 likes and nearly 4,000 comments. In another video with more than 100,000 likes, Jones takes on…