“We all have our own purpose in life and I feel very strongly that I have a bigger purpose than giving to just my immediate family and friends.” ~ Natalia Vodianova, Founder of the Naked Heart Foundation

Summary: Supermodel, philanthropist, and mother of four, Natalia Vodianova founded the Naked Heart Foundation in 2004 following the Beslan tragedy, and plays a very active role in its work. She started her modeling career very young. In 2001, 17-year-old Vodianova moved to Paris and signed with Viva Models. After she has appeared on the covers of hundreds of magazines and has been the face of Guerlain, Yves Saint Laurent, Louis Vuitton, L’Oreal, Chanel and Calvin Klein. Today, almost all of Natalia’s work is closely linked to charity.

Nationality: Russian

Industry: Fashion & Philanthropy

Q: What is a saying you live by? on theguardian.com

A: “Money doesn’t buy happiness, but only the rich know it.” When you are poor you don’t have time to think about the future, you don’t know what you are going to eat tomorrow. When you are wealthy you do think of the future, but it is difficult to find focus and goals. I have been both poor and wealthy and I can tell you money doesn’t buy you happiness.